Category: Uncategorized
Would you wear your jim jams on TV?
I listened to a great podcast recently by Kevin Bath, founder of JimJam Spreads It was a really honest and interesting account of the business journey right from where the idea came from, to securing and managing listings in supermarkets – including the highs and the lows. But what struck me most was when…
How to launch a successful food business in 10 easy steps
Despite having recently shared a Guardian article about how 7 in 10 food businesses fail in their first year, and how food entrepreneurs work up to 16 hours a day, in the last couple of months I have had a record number of new food businesses contacting me seeking help and support. Helping start-up food…
How a Content Planner will make your life so much easier!
If like many of the foodies I work with you, you know the value of blogging, social media and email marketing, but just struggle to find the time to do it and struggle with ideas, I would thoroughly recommend that you start using a 3mth rolling content planner – it will certainly make your life…
Review: Gourmet Tiffin Meals and Salads from Street Monkey
Describing Street Monkey’s range of Gourmet Indian Tiffin Meals and Salads as “ready meals” does not do them justice at all; as quality wise they are miles apart from any other Indian Ready Meals I have ever tasted – indeed they are much better quality than food I have eaten at Indian restaurants.And all delivered…
Top 10 Tips to Plan Your Restaurant Business
Have you heard of the unique restaurants that allow you to eat in the sky, in a treehouse or even surrounded by cats? They are very popular and people write and talk about them, but would you really want to make any of those places your regular dining place? Probably not. Therefore, don’t obsess about…
There are many hurdles to launching a new food product….
.There are many hurdles to launching a new product. Finding out whether it appeals to consumers and making sure you produce the right amounts are included in the challenge. Fortunately there is now a FREE tool you can use that will distribute sample stocks across the UK and give you consumer feedback. This tool is…
5 FREE Months Mentoring to Celebrate our 5th Birthday!
Relish turns 5 tomorrow and to celebrate our 5th Birthday we are gifting 5 Months of Mentoring to one lucky food or drink producer. We are inviting you to write in and tell us (in no more than 50 words) why your company is deserving and why it needs help in the form of a…
How to De-Seasonalise Your Product and Increase Sales
I spend a lot of time helping clients with seasonal peaks and troughs in sales. When the summers are cold and wet my soft drinks clients panic, when it’s really hot my chocolate clients aren’t too happy! So we talk about ways of how you can sell your product when it’s traditionally not your…
5 Reasons Why Every Food or Drink Business Should Blog!
Blogging is a great, cost effective marketing tool, but not all food and drink businesses seem to do it – and I am completely aware that sometimes it is a question of not enough time to do everything! However, if you are thinking about embarking on blogging and want to check you are spending…
Selling more of your product around key events
For many of you I am sure January can often be a long, quiet(ish) month where you take time to recover from the busy Christmas, reflect on what went well last year and start planning in earnest for 2016. There are plenty of “foodie” events coming up as soon as January finishes, starting with Pancake…
