Category: Websites
How to make the most of awards
Recently, as I’ve been helping some producers with their awards entries, it got me to thinking, whilst it’s great to win them – do you actually make the most of them? So here’s a few tips to help you blow your own trumpet Firstly – sure you’ve got it covered – but make sure you…
5 Reasons Why Every Food or Drink Business Should Blog!
Blogging is a great, cost effective marketing tool, but not all food and drink businesses seem to do it – and I am completely aware that sometimes it is a question of not enough time to do everything! However, if you are thinking about embarking on blogging and want to check you are spending…
Videos – the future of content marketing
All businesses have important messages they want to convey to customers that will ultimately lead to more sales. Customers though are bombarded with different messages throughout the day from different brands, so how can you convey your messages in a useful and entertaining way? Online videos are becoming one of the key ways people gain…
How to engage with customers to achieve online success
More and more people are turning to social networks to discover and learn more about the brands they are buying or are potentially interested in buying. Having a presence on line is crucial if you want to attract customer’s attention and sell more. It’s not just about having lots of different content online, the ultimate…
Cooking Up Success – food marketing mentoring, sharing stories & learnings
I have just come back from a morning spent at the British Library where I was invited to be a food marketing mentor at a “Cooking Up Success” speed mentoring event. Along with 5 other mentors – all in different specialist areas, all related to food and drink – we chatted to about 30 food…
Flavourly.com – new online sales opportunity for food & drink producers
Last week, we discovered a fantastic new taster box website that we thought we’d share with you as it’s a potentially great opportunity for smaller or artisan food & drink producers to get their brands seen, and to be part of a business with a very worthwhile cause. Flavourly.com deliver directly to their customer’s desk…
