Category: Delis and farmshops
3 key steps to getting your food or drink product listed in farm shops and delis
1. Plan carefully. It is really easy to get over-enthusiastic and start approaching farm shops and delis before you are ready to sell. Here’s a quick check-list of the things you need to make sure you have in place to help you sell your food or drink product to the farm shop and deli managers: Costings…
How to sell more to your current customers
In the pursuit of new business, your current customers can often get overlooked. Not only is it important to look after your current customers to ensure they remain loyal to you and that you support them so that their sales grow; don’t forget, that current customers can also be a source of additional income. So,…
Buy British Trend Gives UK Food Producers a Boost
Following on from my visit to The Great British Exchange in the beautiful countryside just outside Harrogate – a town buzzing with independent delis and gift stores, I’m delighted to introduce a guest blog from Matthew Hopkins, Managing Director of The Great British Exchange who talks about the growing trend of buying British and what…
Looking after your current customers
You’ve probably heard it said many a time that keeping a current customer is much easier than gaining a new customer. Whilst I’m sure everyone is aware of this, it still surprises me at how much time and energy is invested in gaining new customers, but often almost no time or little time is devoted…
How to make your packaging stand out
I am sure every food or drink brand wants to have packaging with great talkability. This doesn’t necessarily have to mean bespoke packaging that costs a fortune, there are many brands out there creating packaging with great stand out without spending a fortune. Here are the key things to consider when looking at creating great…
Making it easier for deli and farm shop owners to list your product
Like most of you are I’m sure; deli & farm shop managers and store owners are busy, busy people and don’t always have lots of time to be asking questions and chasing for the info they need to know about your product before they decide whether to list it or not. So, why not help…
How to increase sales of your products in farm shops
We all want to grow our businesses which means we need to increase the sales of our products in-store. Whilst offering price discounts is a short term fix it is not sustainable as we all need to make a profit at the end of the day! Farm Shops love creating an enjoyable shopping experience for…
Selling more of your product around key events
For many of you I am sure January can often be a long, quiet(ish) month where you take time to recover from the busy Christmas, reflect on what went well last year and start planning in earnest for 2016. There are plenty of “foodie” events coming up as soon as January finishes, starting with Pancake…
Did your Cafe cut the Mustard this Christmas?
The run up to Christmas is always a busy time for any farm shop, deli or café. Not only are customers looking to stock up on seasonal fare to serve to family and friends over the festive period, it’s also a time when many people take the opportunity to meet up and enjoy a meal…
Relish’s visit to Roots Farm Shop
We headed north last week to visit Roots farm shop and have a chat with owner Katherine Brown. What a lovely lady she is and what a fantastic array of goodies she sells in the shop! On entering the shop, we were hit by the fantastic Christmas display of decorations, sweet treats and gift ideas…
